To address growing concerns over data privacy, Google has introduced an advanced technology called Confidential Matching. This new system promises…

A Historic Ruling The European Union’s highest court has confirmed a groundbreaking $2.7 billion fine against Google, upholding a previous…

Google Ads is set to retire its long-standing Enhanced Cost-Per-Click (e CPC) bidding strategy, prompting advertisers to prepare for a…

Google has introduced new features to its Analytics platform, aimed at enhancing data visualization and improving overall insights. Among the…

Google Ads is gearing up for a transition, merging its Video Action Campaigns (VAC) into Demand Gen campaigns by Q2…

Yelp has filed a high-profile antitrust lawsuit against Google, accusing the tech giant of leveraging its search monopoly to dominate…

Google has introduced a new set of integrated consent management tools aimed at easing the challenges advertisers face in navigating…

Google has rolled out a series of updates designed to empower retailers as the holiday shopping season approaches. The tech…

Google has introduced an update to its search engine, adding a new source for title links that could impact how…

Google has introduced a new AI crawler named Google-CloudVertexBot. This latest addition is designed specifically for clients of Google’s Vertex…